In the forthcoming event of the release of Space Jam: A New Legacy this summer, Warner Bros. has made sure to satisfy the fans by launching a giant collection of merchandise that brags collaborations and capsules with more than 200 brands.
The whole range of lifestyle products starting from clothes to all the way to sports goods, books, home goods, food items, and more—will make fans feel like a part of a cultural moment, this being the largest Looney Tunes collection in decades. Global brands like Nike, Vilebrequin, Spalding, Moose Toys, and Funko are set up for partnerships , and capsule collections with Uninterrupted, Gap, Hot Topic, and more.
In a press release , Robert Oberschelp, Senior Vice President of Franchise Management and Marketing for Warner Bros. Consumer Products made a statement that “The original Space Jam was a cultural phenomenon when it debuted in 1996, so it’s no surprise that premier partners around the world are inspired by Space Jam: A New Legacy and excited to bring a new collection to a new generation of fans,”
In addition to that he said, “We are excited to collaborate with such elite brands to deliver a robust lineup of merchandise that unites the singular style of LeBron James with the iconic fun of the Looney Tunes characters.”
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