Pharrell and adidas Build Autonomous Robot For NMD Hu “Cream” Unveiling
Pharrell in association with adidas rejuvenated the NMD Hu in 2020 and was welcomed with a decent amount of positivity. With similar expectations from 2021 the newest from the duo is the adidas NMD Hu “Cream which was unveiled in a quite unusual way courtesy of the autonomous robot that the brand assembled for seeding the pair to some high profile brand ambassadors namely Skateboard P, Pusha T and David Beckham.
This pair in particular features a combination of light and saturated tones. The uppers are in a knitted material of the cream tone with pleated textures evocative of HOMME PLISSÉ Issey Miyake‘s signature trousers. Darker tones are applied on the reflective laces and toe box lettering in the Korean language. Moving downwards, the high-positioned overlay is painted in a light pink hosting the traditional Pharrell and adidas branding. The signature caging is also dyed in a milky beige complexion and adds to the midsole’s heel block. Down at the bottom the BOOST is left untouched in its crispy white color adjoined by a blue mold hanging on to the forefoot. The outsole in the form of a gridded tearing arrives in the black shade.
The pairs will be arriving on the 5th of February via Confirmed and Billionaire Boys Club.
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