Renowned community-led retailer, size? has partnered with a range of sportswear giants to launch 30 limited-edition exclusive sneakers as part of its Fall/Winter 2021 collection.
With speculations about collaborations with the likes of adidas Originals, New Balance, Puma, Reebok, and Vans as well as releasing official images for an upcoming Nike Dunk, the complete FW21 footwear range will be revealed at the “size? Previews AW21” event.
In 2020, having launched the event as a physical space, this season, size? deviates from generic notions and intertwines the digital realm for an extraordinary, interactive user experience. The installation serves as an abstract reiteration of the British retailer’s stockroom, with guests receiving exclusive behind-the-scenes authorized access to the collection.
Each product that has been previewed so far is assigned a unique QR code which leads users to the size? launches’ app, featuring all the new releases in size?’s roster with insights about the drops.
The “size? Previews AW21” will open its doors to the public on August 7 from 10 a.m. BST in London.
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