Nike Ranked Most Valuable Apparel Brand for Seventh Consecutive Year
Nike has done it yet again. The sportswear giant retained its title of most valuable brand for the 7th year in a row even after dropping 13% in brand value. As per Brand Finance‘s Apparel 50 2021 ranking, Nike was way ahead of highest value…
Hype Ryno is set to Re-define Indian Sneaker Market as we know it
At a time when the sneaker game is rapidly gaining popularity, and more and more resellers and collectors are becoming a part of this ecosystem, The lack of a proper Authentication system and resale forums have caused inconvenience to a lot of enthusiasts; but not…
Upcoming Yeezy Releases For 2022
As we step into 2022, the past year hasn’t exactly been a cakewalk. The virus continues its presence with habitual lockdowns and strict norms all over the country. Despite this, the sneaker culture slowly but surely experienced a good number of new collaborations, album releases,…